Analysis of the dissemination of environmental issues on social media of the newspaper A Tribuna de Santos, on the coast of São Paulo Nara Assunção Silva

Abstract

This study analyzes how the press uses social media to disseminate reports on environmental issues. If it is the role of journalism to inform and contribute to raising awareness among the population about environmental issues, why is this topic not also more present on new communication platforms that are increasingly gaining importance in the way people stay informed and seek knowledge? Considering that environmental journalism has always been a great challenge and considered far from what is necessary to actually help build a more sustainable society, the scenario in the digital environment of traditional media outlets is even more empty and superficial when it comes to environmental issues.